Did we ever imagine a Dhanteras where Diamond will take over Pure Gold Jewelry? Not in the last few centuries we would have ever imagined such a period where buyers would be inclined towards a Diamond studded gold purchase during Diwali

In a surprising twist this Diwali season, diamonds have stolen the spotlight in Vellore, with CPL Bhoopalam Jewellery witnessing a flood of customers well before the auspicious Dhanalaxmi Pooja. Traditionally, gold and silver have been the go-to choices for festive purchases during the festival of lights, but this year, it seems that diamonds have become the new must-have for discerning shoppers. 

Diwali is precede with Dhanteras and Dhanteras is an auspicious occasion to buy Gold.

However, this year the trends are shifting as more and more buyers are looking for exquisite stones, especially Diamonds and solitaires.

CPL Bhoopalam Jewellery and other renowned names in the jewelry industry have been at the forefront of this trend, experiencing an unexpected surge in demand for their exquisite diamond jewelry collection as customers seek to add a touch of elegance and glamour to their Diwali celebrations. This shift in consumer preference highlights the evolving tastes and desires of shoppers in the region, as they opt for the timeless beauty and enduring value of diamonds to mark this joyous occasion. 

As the festival approaches, Jewellers are working tirelessly to meet the overwhelming demand, ensuring that every customer can celebrate Diwali with a sparkling and cherished addition to their jewelry collection.

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