Surge In Use Of Short Format Videos Leads To Birth Of Influencers, Multiple Apps
As a result, a wave of influencers has risen, leveraging these platforms to amass substantial followings, engage diverse audiences, and wield significant influence over consumer behavior and trends.
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Atul Tiwari is a seasoned journalist at Mumbai Times, specializing in city news, culture, and human-interest stories. With a knack for uncovering compelling narratives, Atul brings Mumbai’s vibrant spirit to life through his writing.
